The Adventure Tape® journey started in 2014, when Richard Brooks (Rich), a keen downhill mountain biker lost his patience with existing products on the market; none were any good at protecting the chainstay on his precious Enduro bike.
Thankfully, he was able to create himself a super-strong, super-stretchy and grippy polyurethane tape which worked perfectly, looked neat and has (to date) never had to be replaced. Job done – and the rest of the tape ended up in a drawer.
That could have easily been the end of Adventure Tape. Luckily, his colleague and new CEO, Dr Anthony Cooper was wandering around the factory looking for inspiration for further product developments, and came across the very same drawer.
He was amazed by the tape and its unique properties and thought it could have great potential. Since then the tape has been further developed, rigorously tested and marvelled at.
Adventure Tape was fully born and named!
“Do not follow where the path may lead. Go instead where there is no path and leave a trail”
~ Ralph Waldo Emerson
(… and don’t forgot your Adventure Tape!)
MEET THE FOUNDERS…
When not running Adventure Tape, Anthony can usually be found in, on or around the water. Having taken up windsurfing at the tender age of 10, it was soon apparent that if it involved water, he was interested. A keen surfer, stand up paddle boarder and more recently water-skier, Anthony’s favourite adventures usually involve waves, warm water and white sandy beaches. Weirdo.
Favorite Adventure To be out on the water!
A supporter of the Adventure Tape project since the early Kickstarter days, Dan liked the product so much he’s joined the team!
His previous job took him all over the world and a chance to experience plenty of adventure, from the glaciers of New Zealand to surfing Indonesia’s breaks, always with a tin of Adventure Tape to hand of course...
Favorite Adventure Snowboarding the Rocky Mountains